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How if works
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Cases
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Customer Lifecycle Management Platform
Reactivation, retention, and reclamation of customers
powered by mobile carrier data
Contact us
Customer Lifecycle Management Platform
Reactivation, retention, and reclamation of customers
powered by mobile carrier data
Contact Us
Does this sound familiar?
Inactive users
You’ve paid to acquire customers, but they don’t engage for months — and you have no way of knowing when they’re ready to return
Losing customers
to competitors
You do everything right, but competitors capture your active clients right at the decision-making moment
Unclear customer intent
Your CRM stores interaction histories, but can't reveal what customers want right now or when they'll be ready to engage
afina gives you insight into customer intent
Our platform utilizes mobile carrier data to determine the interests and intentions of your customers in real time
Predicts future customer behavior
By leveraging carrier data and AI analytics—even where other systems are “blind”
Acts ahead of
competitors
Signals churn risk or “awakening” of dormant clients before they make a decision
Enriches your database with behavioral data
Data-driven enrichment via mobile carriers and AI analysis
L
earns from feedback
Utilizes proprietary ML models to automatically adapt scenarios without the need for manual configuration
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afina supports every stage of the customer lifecycle
We help you focus resources effectively to activate, engage, retain, and win back your customers
afina supports every stage of the customer lifecycle
We help you focus resources effectively to activate, engage, retain, and win back your customers
Acquisition Stage
Reactivation
Win-back of users after incomplete registration or abandoned carts
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Activation Stage
First Transaction
Enriching customer profiles, assessing potential risks
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Enrichment Stage
Upsell
Monitoring interest in competitors, preventing churn
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Reactivation Stage
Reactivation
Targeted outreach based on real-time events and behavioral signals
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Retention Stage
Win-back
Determining the optimal time to re-contact a customer
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Retention Stage
Holding
Tracking interest in competitors and preventing churn
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Ready-to-use Scenarios — Select and Launch
Pick from our library of industry-tested scenarios tailored to your business vertical
Reactivation of “dormant” users
Engage interested users in real-time — increase sales by up to +25%
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Churn prevention
Intercept departing users before competitors — timely counter-offers
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Behavioral scoring
Supplement your data with early behavioral signals and intent triggers
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Anomaly detection
Detect abnormal behavior — prevent losses
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Early churn signs
Catch declining engagement and customer “silence” before they leave
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Optimal contact window
Engage users when they are most ready — up to double your conversion rates
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How afina Works
Use Cases
Finance
Offer credit or installments at the moment of financial need
afina detects financial interest
large expenses, credit, or installment searches
Triggers outreach
a personalized offer from your bank or microfinance organization
Customer proceeds to an application
pre-filled with their offer
Like what you see?
We can run the demo tailored to your needs.
Request a Demo
Data Security Standards
End-to-end encryption:
All data is encrypted in transit, encryption keys are held only by you and the carrier
In-carrier data processing:
Personal data remains within the secure perimeter of the mobile operator
afina cannot view personal data:
All your campaign information is stored in a depersonalized, anonymized format
Start with a Simple Pilot
No technical integration required to get started with afina
Fill out the application form
Our manager will contact you to provide platform access
Launch your first scenario
Process signals and measure results
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